Tag Archives: vin mariani

“Heavens! Why are you two chaps so keen to see me partake in this particular effervescent beverage with a curious aroma of chloral hydrate?”

Coca-Cola ad from the June 12, 1926 issue of The Literary Digest
Coca-Cola ad from the June 12, 1926 issue of The Literary Digest

Before he formulated Coca-Cola, did you know Doc Pemberton sold a wine & cocaine precursor based on Vin Mariani in France? Also, he was a morphine addict.

“He called it Pemberton’s French Wine Coca and marketed it as a panacea. Among many fantastic claims, he called it ‘a most wonderful invigorator of sexual organs.'”

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