Tag Archives: cheerios

BONG!

Rocky and Bullwinkle for Cheerios comic book ad
Found in Action Comics #315 (August, 1964).

Fun fact: The final original episode of Rocky and Bullwinkle’s show aired on June 27, 1964, two months before the comic book this ad was found in hit the stands.

Another fun fact: Cheerios was originally named CheeriOats. That didn’t last long.

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Behold, the Big O!

1943 magazine ad for General Mills Cheerioats (later Cheerios)

General Mills’ Cheerioats was invented in 1941. It didn’t long for Quaker Oats to gripe about the name and threaten legal action, so Cheerioats became Cheerios in 1945. Good thing, because autocorrect hates hates hates “Cheerioats”. Continue reading