This ad has a pretty utilitarian headline in the innovation/differentiation/unique-selling-proposition/how-will-it-improve-your-life vein, but once you get into the body copy, it’s a golden-age masterpiece of copywriting.
Fun fact: The earliest known cigar is from an image on a 10th century Mayan pot. So if cavemen smoked cigars, they probably used their caves as humidors, but this is purely speculation on my part.
Another fun fact: It’s also highly unlikely cavemen ever used clubs.