Magazine ad for Shaefer Paper’s camouflaged toilet paper found in Fins and Feathers, Hunting ’88 Special Issue #2
The dude in this ad was definitely not a “leave no trace” guy, but Kathleen Meyer’s “How to Shit in the Woods” wasn’t published until 1989.
$3.99 in 1988 would be around $10.61 these days (Oct. 2024), which seems a bit spendy for a pocket-sized roll of toilet paper.
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Dr Pepper ad found in The 86th Tournament of Roses Official Parade Souvenir Program (1975)
In 1986, Dr Pepper had a 4.6% market share.
In June 2024, Dr Pepper passed Pepsi as the second biggest soda brand.
In 2009, Pibb Xtra (Mr. Pibb) had a 0.7% market share, a 0.1% increase from 2000.
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Found in the October 1969 issue of Golf Digest.
A Brief History of the Talon Zipper Company
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Found on the back cover of Forest and Stream magazine, March 1921.
The Story of Evinrude Outboard Motors
Hey, do you remember the name of the dragonfly in Disney’s The Rescuers?
From 1942 or so. Found on the back of a newspaper clipping.
So what exactly was in Carter’s Little Liver Pills? A laxative.
I guess not having calomel was a good thing since it often caused mercury poisoning.
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I know the retail world is rather volatile these days, but I’d still like to see the creative brief/strategy that led to Kohl’s new tagline.
I was so focused on this 1966 telephone newspaper ad this weekend that I didn’t notice it was next to Walt Disney’s obituary until today.
Continue readingSome business trade writers are objective and let the readers form their own opinions from the provided information, and then there was Truman A. De Weese.
Excerpted from an article in System – The Magazine of Business, July 1907.
“Blazingly bright and stunning, digital technology is revolutionizing the billboard experience.”
Found on the back cover of the June 1906 issue of The American Thresherman.
Product Not To Scale
The ad copy:
It Fills the Bill
J.L. Case Threshing Machine Co.
Racine, Wis.
USA