1974 magazine ad for Gingiss Formalwear

Additionally, BoBo Bojovic has one of the most awesomely fantastic names of all time.

BoBo is truly livin’ the dream.

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Ad copy:

Why the Maitre d’ at the Gaslight Club, who wears a tuxedo to work every day, rented one of our for his wedding.

As a man who knows the importance of being seen, BoBo Bojovic couldn’t be seen at his wedding in his work clothes.

So it’s not surprising that he came to us.

We rent more wedding tuxedos than anybody else in the world.

Over 2 million of them in our 38 years of marriages.

Last year alone, over 205,000 men went to weddings in Gingiss tuxedos. One of them was BoBo Bojovic. And if you think he looks good in his tuxedo, you should have seen him in ours.

Gingiss Formalwear
Nor every everyday tuxedo.

Actual case history, re-enacted. Tuxedo by After Six.