Bone shards:

Before they were Astaires, Adele and Fred were Austerlitzes.

Adele Astaire was Fred Astaire’s older sister. A year after this ad, she hitched up with Lord Charles Arthur Francis Cavendish, the second son of Victor Cavendish, 9th Duke of Devonshire, and became Lady Charles Cavendish. Also, she was more talented than Fred.

“Can’t Act. Slightly Bald. Also Dances.”
“enormous ears and bad chin line”
— Notes from Fred Astaire‘s RKO screen test

Have you ever seen an actual bandwagon?

The ad copy:

Good.. they’ve got to be good!

They’re milder, Fred

Taste better, too!

Fred and Adele Astaire in Broadway’s musical hit, “The Band Wagon”

Darn good — you’ll say!

Everybody wants a mild cigarette. And when you find one that is milder and tastes better too—you’ve got a smoke! Chesterfields are so much milder that you can smoke as many as you like. Mild, ripe, sweet-tasting tobaccos—the best that money can buy. That’s what it takes to make a cigarette as good as Chesterfield. And the purest cigarette paper!

Every Chesterfield is well-filled. Burns evenly. Smokes cool and comfortable. They Satisfy sums it all up!

Everybody’s getting on “The Band Wagon”

Chesterfield Cigarettes

Liggett & Myers Tobacco Co.